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Grove Care Memory Lane

Grove Care Memory Lane

This month we had a little blast from the past and re-acquainted ourselves with a client we helped with a project four years ago. Grove Care enlisted our help in 2012 when they launched their innovative 1950s ‘Memory Lane’ village at a residential care home in Chipping Sodbury. Featuring a nostalgic grocery shop and pub, Memory Lane was designed to give comfort to residents with Alzheimer’s and provide a safe place to take a stroll.

When Christopher Taylor got in touch again we took our own trip down memory lane to reflect on the amazing coverage we received the first time round, attracting BBC Breakfast, Sky News, national newspapers, radio and international TV.

The team at Grove Care has gone on to create an advanced 1960s Memory Lane at their new retirement centre in Patchway. Aimed at the Beatles generation this village features a shop, pub, record store and working hairdressers and was officially opened by Pam Rhodes of Songs of Praise. Again we have had local and national interest in the story and we’re currently setting up a Sky News piece.      

Posted: 7 July 2016