Client: The Club and Spa
PR: Empica ensures national and regional coverage for theclub and spa.
Social Media: Empica set up social media channels and engages with people online for theclub and spa.
Video: Viral videos created for theClub have gone worldwide.
Events: Empica has organised milestone events at theClub, including official opening by Olympic athlete Colin Jackson; menu launches and spa launches.
Crisis: Empica deals with any negative media issues or incidents involving theclub and spa.
The Club and Spa at Cadbury House is one of the largest independent health clubs in the UK with a luxurious spa, salon and bistro. Empica has been the retained PR agency through the creation of the club and through the building of membership and promotes it nationwide.
Activity includes writing and submission of award entries, writing of website copy and marketing collateral.
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